POWERED by the Filipino social entertainment app Kumu, RepublicAsia Media collaborates with iAcademy to hold a media workshop this month.

Lead Like a Pro: Unlocking the Potential of Future Tech and Digital Media will take place at the iAcademy Nexus Campus in Makati City on May 12, 1 p.m.

The conference aims to provide a framework for tech and new media by inviting experts on different media fields like journalism, content creation, social media algorithms, online entrepreneurship, and data science.

Aside from this, Lead Like a Pro intends to “collectively provide perspective that will guide advocates to  standardize practice that will encourage ethos in the field of practice.”

In this seminar, students will be able to uncover strategies to create and develop effective media content through different tools and techniques.

One of the topics that will be covered during this workshop is online journalism.

This will help students and participants understand the basics, purpose, and importance of this new form of digital reporting.

Further, it will teach them how to fact-check or verify information on social media and guide them with tips on good reporting as ​​as they learn about its origins and where news reporting stands today.

Aside from this, the workshop will also provide essential skills and useful tools to help one become a reporter in a social media and digital era to help prepare future media practitioners as they venture into the professional media field.

The safety, threats, ethical considerations, as well as trends and innovations in digital production will also be tackled during the seminar.

Importance of the event

According to iAcademy student Emman Fajardo, this conference will help sharpen the students’ digital skills.

“For me, it [will help] the students gain more ideas on the skills they want to master. It makes us gain a few ‘wear each [other’s] shoes’ to hear the speakers or a professional’s experiences that would give us a few heads up,” he told republicasia.

Meanwhile, Multimedia Arts and Design student Ma. Angela Godoy believes that Lead Like A Pro will become an avenue to help them attain a better future as creatives and future leaders.

Another Multimedia Arts and Design student Calvin Amaro highlighted that the seminar will teach them how to properly utilize their skills and talents through different art forms.

“Nakakatulong din ito upang maturuan ang mga estudyante at mga susunod na media practitioners na gamitin ng tama ang mga talento nila sa iba’t ibang uri ng sining upang magtagumpay sila,” he said. 

Zairyll  Bendaña, on the other hand, said this workshop will help future media practitioners understand the importance of media in the digital era. She added that the seminar will also become a tool to help prevent the spread of misinformation and disinformation in society.

“Sa tingin ko ang importance ng workshop na ito… is para mas maintindihan namin ang importansya ng media sa panahon ngayon, [at] kung paano ito magagamit sa tama at pagsheshare ng mga tamang balita,” Bendaña told republicasia.

Click here to sign up for the event.